Last updated: 31/10/2025

1. Introduction

Eternal Whispers Keepsakes (“we / us / our”) respects your privacy and is committed to protecting your personal data. This policy explains how we collect, use, share and protect personal data when you visit our website (https://www.eternalwhisperskeepsakes.com) or purchase from us, and your rights in relation to that data.

2. Data Controller

We are the data controller for your personal data.
Name: Eternal Whispers Keepsakes
Location: Exmouth, Devon, UK, EX8 5NR
Contact email: eternalwhisperskeepsakes@gmail.com
Contact phone: 07966 933565

3. What personal data we collect

We may collect and process the following personal data:

  • Your name, delivery address, billing address and contact details (telephone number, email)
  • Payment information (card details processed via our payment provider; we do not store full card numbers)
  • Order history and details of products purchased
  • Website usage data (for example IP address, pages visited, time and date) via cookies or similar technologies
  • Marketing preferences (whether you consent to receive emails or other communications)

4. How we use your personal data

We use your data for the following purposes:

  • Processing and fulfilling your order (including payment, delivery and returns)
  • Communicating with you about your order, our services or offers (if you have opted-in)
  • Administering our website, improving our products and services, analysing usage to help us make the site better
  • Fraud prevention and ensuring the security of our systems
  • Complying with legal obligations (e.g., tax, accounting, consumer regulations)

5. Legal basis for processing

For UK customers our lawful bases are:

  • Processing necessary for the performance of a contract with you (e.g., when you place an order)
  • Processing necessary for our legitimate interests (such as improving our services) provided these interests are not overridden by your rights
  • If you have opted in to marketing communications then this is processed on the basis of your consent.

6. Sharing your personal data

We may share your data with:

  • Delivery/courier companies to deliver your order
  • Payment processing services
  • Our IT/hosting providers and third-party service suppliers who help us operate the website and business
  • When required by law (for example tax authorities)
    We will not sell your personal data to third parties for marketing purposes.

7. International transfers

If any of our service providers are located outside the UK or European Economic Area (EEA), or if your data is transferred outside the UK/EEA, we will ensure appropriate safeguards are in place to protect your data.

8. Data retention

We will keep your personal data for as long as is necessary to fulfil the purposes outlined in this policy, or for as long as we are required by law. For example your order details and billing information will be retained for at least [6 years] for accounting and tax purposes.

9. Your rights

Under the UK General Data Protection Regulation (UK GDPR) and Data Protection Act 2018 you have the right to:

  • Request access to the personal data we hold about you
  • Request correction of inaccurate or incomplete data
  • Request deletion of your data (in certain circumstances)
  • Request restriction of processing in certain circumstances
  • Object to processing (including for direct marketing)
  • Request data portability (in certain circumstances)
    To exercise these rights, please contact us at eternalwhisperskeepsakes@gmail.com. We may ask for proof of identity before responding.

10. Cookies and similar technologies

We use cookies and similar tracking technologies to operate our website, improve its performance, personalise content and for analytics. For more details, please view our separate Cookie Policy [link]. You can manage cookie preferences via your browser settings and our website cookie banner.

11. Changes to this policy

We may update this privacy policy from time to time. The “Last updated” date will reflect the current version. We encourage you to review this policy regularly.

12. Contact us

If you have any questions about this privacy policy or our data practices, please contact:
Eternal Whispers Keepsakes
Email: eternalwhisperskeepsakes@gmail.com
Phone: 07966 933565
Address: Exmouth, Devon – please email for more information